Discover 5 Augmented Reality Startups You Should Watch in 2021

This year, you should know emerging augmented reality (AR) startups & how they will impact your company. Discover 5 hand-picked, global startups in this data-driven report!

Despite the challenges caused by the COVID-19 pandemic and increasing economic uncertainty, new startups are founded every day. To introduce you to 5 recently founded augmented reality startups, we analyzed 1.274 startups in the field. All of them develop innovative solutions spanning from surgical planning to industrial process management.

The 5 promising augmented reality startups you should watch in 2021 were hand-picked based on our data-driven startup scouting approach, taking into account factors such as location, founding year, and relevance of technology, among others. The 1.274 companies that were analyzed for this report are identified using the StartUs Insights Discovery Platform, covering 1.379.000+ startups & scaleups globally. When you are looking for up-to-date solutions for your innovation units, R&D, or product development department, the StartUs Insights Discovery Platform gives you the most exhaustive collection and ensures you continuously discover new startups, scaleups, and technologies.

Global Startup Heat Map: 5 Augmented Reality Startups to Watch

The Global Startup Heat Map below highlights 5 augmented reality startups, developing technology-driven solutions for different industries. Moreover, you can explore global hotspots for augmented reality startups and even download this graphic to include in your next presentation.


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Designhubz builds Web-based AR Solutions for eCommerce

Augmented reality finds broad applications in different industries ranging from automotive and healthcare to entertainment. In the retail sector, the technology provides valuable solutions to its users as it increases customer satisfaction. For example, mobile and web-based AR services enable users to try out digital inventories before purchasing them. Plus, these features are easily integrated with digital systems since they demand no dedicated hardware.

Designhubz is a US-based startup that offers an out-of-the-box approach to spatial 3D and augmented reality solutions for eCommerce platforms. Through the solution, eCommerce companies are able to completely convert their inventory into digital equivalents without any coding expertise. At the moment, the company supports the digital conversion of furniture and home goods, apparel, collectibles, and toys. On the customer side, the services enable them to virtually try out different products and see how they fit into their spatial requirements before they make the purchase. The technology thus enhances customer experience and boosts online sales.

HeroSight used AR Wearables for Training

Conventional industrial training methods require time and a real-world environment and are expensive, time-consuming, and labor-intensive. Augmented reality, on the other hand, improves the learning process without carrying forward any drawbacks of the traditional approach such as having to be physically present. AR training finds application in automotive, aerospace, healthcare, and other industries, from simulating an aircraft landing to emergency healthcare situations. The technology offers virtual hands-on experience before the employees go on-board and work with actual equipment. Plus, it also lets users play around and better understand the whole process, which is nearly impossible in real-world scenarios.

Swedish startup HeroSight develops tailor-made, flexible, cost-efficient, and time-saving procedural training solutions through its wearable AR device. The technology grants unlimited reusability of a wide range of training scenarios that enhance productivity and mitigate risks. The device is already used in different professions including paramedics, police officers, firefighters, military personnel, and more. Additionally, the startup provides decision support and 3D visualization services to further speed up the training process.

Apricus MED-TECH develops AR Solutions for Surgical Planning

Augmented reality helps industry professionals with timely insights which lead to better decision-making and management. In healthcare, AR offers effective training and effortless ways to enhance physicians’ skills. Therefore, the technology transforms the medical care industry with dedicated tools and simulators that assist professionals during surgeries and other tasks. Furthermore, AR improves the confidence of students and prepares them for real-time scenarios. Also, the technology is an excellent tool to objectively assess a physician’s technical proficiency.

Apricus MED-TECH, a British startup, builds the MedGuru learning experience platform as well as artificial intelligence (AI) and augmented reality solutions for medical professionals. The startup’s AR services allow surgeons to plan complex surgeries, thereby increasing effectiveness, safety and adding value to surgical training. Additionally, physicians can incorporate data visualization that helps in the diagnosis and treatment processes. As a result, the startup assists medical stakeholders to provide improved healthcare for the patients.

Augmenteed creates Industrial AR Management Solutions

Augmented reality increases productivity in industrial process management as it better equips operators and workers. The technology delivers the right information at the right time via the right tool, thereby increasing productivity. Devices such as augmented reality-powered smart glasses, phones, and tablets further facilitate remote collaboration and transcends distance barriers. The technology also brings out unique approaches in industrial training that save time and capital.

Augmenteed is a Singapore-based startup offering efficient AR-based process management solutions for different industries. The startup provides workflow digitization and remote user-support to boost productivity. For example, augmented reality manuals guide technicians in performing complex tasks such as equipment troubleshooting and maintenance in a step-by-step manner. Furthermore, the startup features remote support for the frontline workers through wearable devices when the expert is off-site and develops AR training solutions to deliver virtual hands-on experience before moving to the field.

Mishka improves Customer Experience through AR

Web-based augmented reality eliminates the need for dedicated hardware and coding expertise at the frontend and backend. The technology facilitates easier integration of AR into digital platforms to enhance productivity and deliver an interactive platform for the end-users. The technology is inexpensive and offers great opportunities for small and medium enterprises (SMEs) to enhance the customer experience and boosts sales since consumer interaction and satisfaction directly impact conversion rates.

Russian startup Mishka improves consumer experience through web-based augmented reality features for eCommerce platforms. Their no-code no-app approach helps firms to integrate technology without any prior coding knowledge thus saving time and money. Mishka offers virtual try-on features for products and creative marketing solutions. The startup’s web-based AR solutions are ready to share through auto-generated QR-codes, which boosts reach and revenue.

How will Augmented Reality impact your company?

To stay ahead of the technology curve, it is important that you know which technologies and industry trends will impact your company. Explore our free Industry Innovation Reports or let us do the work for you. To keep you up-to-date on the latest technology and emerging solutions, we provide you with actionable innovation intelligence – quickly and exhaustively.

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