Packaging News Brief: Innovations & Events (Q1 2024)

This quarterly report is derived from an in-depth analysis of all key events that are happening around packaging today. You can catch up on the latest, must-know breakthroughs, major acquisitions & investments, and other events in the packaging landscape, covering everything from the growing focus on green packaging to CJK Packaging’s strategic acquisitions.

Did you know the packaging industry is morphing into a sophisticated arena of sustainability, technology, and strategic consolidations. This is a multi-billion-dollar industry undergoing a transformation that could redefine consumer goods, logistics, and environmental impact. Here’s a breakdown of the latest developments that are reshaping the packaging sector. From the latest industry events to important partnerships in the field, this quarterly packaging news brief for January, February, and March 2024 provides a comprehensive snapshot of what is happening in the global packaging industry today.

Key Takeaways

  • Consolidation Wave: The packaging industry is experiencing a wave of mergers and acquisitions, as seen with Berlin Packaging’s expansion and CJK Packaging’s strategic acquisitions.
  • The Sustainability Imperative: The industry is increasingly focusing on eco-friendly practices, as evidenced by Environmental Packaging Live 2024 and the EU’s new packaging waste regulations.
  • Market Movements: The packaging laminates market and confectionery flexible packaging market are showing significant growth, indicating a diversifying and expanding market.
  • Regulatory Rethink: The European Parliament’s revision of the packaging directive reflects a regulatory shift towards sustainability.
  • Sector-Specific Shifts: Industries like automotive, food, and beverage are tailoring their packaging solutions to meet specific needs, focusing on sustainability and innovation.
  • Company Spotlights: Companies like Nokia, Amazon, Coca-Cola, Neste, and Mitsui Chemicals are leading the way in eco-conscious packaging.
  • The Balancing Act: Challenges such as package theft and plastic packaging dilemmas highlight the need to balance innovation with environmental stewardship.
  • Implications for Business and Technology: Businesses must adapt to stricter environmental regulations and evolving consumer preferences. Investment in AI and IoT for packaging is likely to enhance supply chain efficiency and customer experience.
  • Conclusion: The packaging industry is evolving towards a more sustainable and technologically advanced future. Businesses must invest in green practices and embrace technological innovations to remain competitive.

How We Researched and Where this Data is from

This article is fueled by insights from the StartUs Insights Discovery Platform, a comprehensive resource tracking more than 3.7 million startups and scaleups globally. Our platform monitors over 20,000 technology trends, covering 100K feeds across various industries.

For this piece, we’ve leveraged the platform to analyze 1000 of the most recent and impactful news evolving around packaging. Further, our platform allows you to dig deeper into packaging solutions and investigate other topics based on your preferences. Interested in exploring the latest news, developments, innovations, and breakthroughs relevant to your business? Book a demo with us today and discover the full potential of our platform for your strategic needs.

Packaging News Brief for Q1 2024

Consolidation Wave: More Than Just a Packaging Deal

The recent flurry of mergers and acquisitions is a telltale sign of the industry’s consolidation. Berlin Packaging’s expansion into South Korea and Alpack in Ireland, coupled with CJK Packaging’s strategic takeover of WF Denny, are examples. These recent events signal a trend towards larger entities seeking to enhance their capabilities and market reach. MAX Solutions’ acquisition of Bellwyck Packaging and Novvia Group’s expansion through JWJ Packaging are further evidence of this consolidation. ALPLA’s entry into the Moroccan market is also a strategic move that showcases the global ambition of packaging giants.

The Sustainability Imperative: Green is the New Black

The packaging industry’s green revolution is no longer optional. The launch of Environmental Packaging Live 2024 and the EU’s agreement on packaging waste regulation underscore the urgency and commitment to eco-friendly practices. JBM Packaging’s Hydroblox, a waterproof paper, and Mondi’s mono-material packaging with Skånemejerier are just the tip of the iceberg. Additionally, SIG’s new development center in Germany is poised to be a hub for sustainable innovation. The automotive industry is not left behind, targeting sustainable packaging for service parts. These developments suggest a clear trajectory where sustainability is paramount.

Market Movements: Riding the Wave of Growth

The numbers speak volumes. The packaging laminates market is on track to exceed USD 9.71 billion by 2032. The confectionery flexible packaging market is also thriving, with a projected CAGR of 3.20% by 2032. South Africa’s market is poised for robust growth, and the clamshell packaging market is undergoing dynamic changes. These insights reveal a market that is not just growing but diversifying at a breakneck pace.

Regulatory Rethink: The Rules Are Changing

EU member states are taking a stand against packaging waste, with the European Parliament revising the packaging directive. This regulatory shift will compel businesses to rethink their packaging strategies, prioritizing sustainability and compliance over mere aesthetics and cost.

Sector-Specific Shifts: Tailored Packaging Solutions

The auto, food, and beverage industries are prime examples of sectors that are revolutionizing their approach to packaging. From sustainable service parts packaging to advanced active, controlled, and intelligent packaging markets, the focus is on tailored solutions that meet specific industry needs.

Company Spotlights: Leading the Pack

Nokia, Amazon, Coca-Cola, Neste, and Mitsui Chemicals are not just household names; they’re trailblazers in eco-conscious packaging. Mondi’s recognition with four WorldStar Awards for innovative packaging solutions further highlights the industry’s creative potential.

The Balancing Act: Innovation vs. Environmental Concerns

Despite the positive outlook, challenges such as America’s package theft epidemic and the plastic packaging dilemma present significant hurdles. The European packaging bodies’ concerns with the PPWR proposal indicate the delicate balance between innovation and environmental stewardship.

Implications for Business and Technology

The packaging sector’s transformation will reverberate across businesses and technology landscapes. Companies must navigate stricter environmental regulations and consumer preferences for sustainable packaging. Innovators in sustainable and smart packaging solutions could emerge as market leaders.

In the short term, businesses may face the immediate challenge of adapting to new regulations and shifting consumer demands. Over the mid-term, the emphasis will be on R&D and technological integration. Companies that invest in AI and IoT for packaging will likely see improved supply chain efficiency and enhanced customer experiences, giving them a competitive edge. The packaging industry is set to become more sustainable and efficient in the long run. The consolidation of businesses, coupled with technological advancements, will also lead to an industry that sets new benchmarks for innovation and consumer engagement.


The latest monthly developments in the packaging industry reveal a sector at the crossroads of sustainability and technological innovation. For business leaders and innovation managers, the message is clear: invest in green practices, embrace technology, and prepare for a future where packaging is as much about the environment as it is about protecting and selling products. The packaging industry is unwrapping a new era, and businesses must ensure they are not left holding yesterday’s wrapper.



Staying informed is key to navigating its complexities and capitalizing on opportunities in the packaging sector. To keep your business ahead of the curve, use our platform to find recent developments and technologies in packaging. Discovery Platform provides a condensed yet thorough overview of the latest trends and advancements for guiding your investment decisions and identifying effective collaboration opportunities.

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