10 New Skincare Startups & Companies: Leading the Future of Beauty

Gain data-driven insights on skin care, an industry consisting of 24K+ organizations worldwide. We have selected 10 standout innovators from 6.5K+ new skin care companies, advancing the industry with skin change detection app, LED facial treatment device, waterless multifunctional skincare, and more.

This article presents an overview of 10 innovative skincare startups transforming the industry with cutting-edge technologies. These startups introduce breakthroughs such as LED facial treatment devices, waterless multifunctional skincare products, and AI-driven skin analysis tools. Each company highlights a unique approach to advancing skincare technology, focusing on improving skin health and treatment efficiency. Through their novel applications, these startups are setting new standards in the evolving skincare landscape.

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Key Takeaways

Drawing insights from the Big Data & AI-powered StartUs Insights Discovery Platform that provides data on over 4.7+ million emerging companies globally, we explore the evolving landscape of the skincare industry. This sector is marked by key trends and a substantial workforce, shaping its future. This report was last revised 5 days ago. See a missing piece? Your input can help — contact us. Here are some key insights at a glance:

  • Current Skincare Trends: Key trends in the skincare sector include personalized skincare, smart skincare devices, sustainable and clean beauty, advanced delivery systems, and cryotherapy.
  • Skincare Industry Statistics: The sector comprises 24K+ organizations worldwide. Out of these, 6.5K+ new skincare companies were founded in the last five years, with 2020 as the average founding year. On average, each of these companies employs about 30 people. Moreover, the average funding received by these companies per round in the same span is USD 21.7 million.
  • 10 New Skincare Companies to Watch:
      1. Youthier – Personalized Facial Serum
      2. La Luer – LED Facial Treatment Device
      3. ART Lab – AI Skincare Chatbot
      4. Organic Bioactives – Skincare Bio Actives Ingredients
      5. Oquist Cosmetics – Waterless Multifunctional Skincare
      6. Solawave – Light Therapy Skincare Tools
      7. Biotix – Skin Microbiome Analysis Platform
      8. IQONIC.AI – AI Skin Analysis Tool
      9. Trufacial – Skin Rejuvenation Device
      10. SkinChange.AI – Skin Change Detection App

Discover 10 out of 6.5K+ Emerging Skincare Startups

In this section, we highlight 10 new startup skincare brands offering innovative solutions including LED facial treatment devices, waterless multifunctional skincare, AI skin analysis tools, and skin rejuvenation devices. These companies integrate technologies such as targeted light therapy, multifunctional product formulations, AI for personalized skin assessments, and microcurrent technology for skin rejuvenation. They employ precision algorithms, sensors, and efficient delivery systems to enhance skin health, streamline skincare routines, and improve treatment outcomes. Read on to discover how these new solutions are shaping the future of skin care.

Note on Signal Strength
One of the unique metrics we feature for each company is Signal Strength, a proprietary data point generated by our Discovery Platform. It gauges the extent to which a company’s influence has permeated the global ecosystem of startups, scaleups, and emerging companies. This proprietary metric serves as a valuable guidepost for understanding a company’s standing in the broader market landscape.

1. Youthier

  • Founding Year: 2019
  • Employee Range: 2-10
  • Location: Slovenia
  • Signal Strength: Medium
  • What they do: Youthier offers a personalized facial serum tailored to individual skin concerns using its AI platform, Balthazar. The platform analyzes provided data on skin type, lifestyle, and specific concerns to create a customized formula with active ingredients that penetrate deeply into the skin. The serums address issues like wrinkles, pigmentation, and redness by delivering concentrated active ingredients. This personalization eliminates the guesswork in skincare routines and optimizes the efficacy of each serum.

2. La Luer

  • Founding Year: 2019
  • Employee Range: 11-50
  • Location: USA
  • Signal Strength: Medium Strong
  • What they do: La Luer develops a patented non-invasive LED facial treatment device, MIRA, that gives professional-grade skincare results at home. This system integrates six dermal technologies, including red, blue, and green LED light therapy, electrical muscle stimulation (EMS), radio frequency (RF), ultrasound, galvanic currents, and sonic pulsations. These technologies work synergistically to smooth, tighten, brighten, and hydrate the skin through four customizable treatment modes targeting various skin concerns such as fine lines, acne, hyperpigmentation, and uneven texture. Its design incorporates multiple light wavelengths and intensities to penetrate different skin layers, enhancing cellular regeneration, increasing collagen production, and reducing inflammation. The company also provides a CryoSculpt device, crafted from surgical-grade stainless steel, which employs cryofreeze technology to soothe, sculpt, and refine skin. La Luer’s products benefit users seeking effective, high-tech skincare solutions without the need for professional spa treatments.

3. ART Lab

  • Founding Year: 2019
  • Employee Range: 11-50
  • Location: South Korea
  • Signal Strength: Very Strong
  • What they do: ART Lab creates SkinChat, an AI-powered skincare chatbot platform to enhance customer engagement and drive sales. The platform uses vision AI technology to analyze skin photos and dermatology knowledge to assist customer inquiries, provide personalized skincare recommendations, and answer questions in real-time. It integrates with e-commerce websites, that allow businesses to offer tailored product suggestions based on individual skin types, concerns, and preferences. The platform offers 24/7 availability, multilingual support, and continuous learning capabilities that improve response accuracy over time. ART Lab enables skincare brands to optimize customer interaction, reduce response times, and increase conversion rates.

4. Organic Bioactives

  • Founding Year: 2019
  • Employee Range: 2-10
  • Location: New Zealand
  • Signal Strength: Strong
  • What they do: Organic Bioactives produces skincare bioactive ingredients for the global cosmetic industry. The company utilizes sustainably sourced botanicals and advanced extraction techniques to create potent bioactive compounds that enhance skin health and appearance. Its OceanDerMX line combines marine and land bioactives, while PlantæDerMX and ZeaDerMX offer botanical extracts including organic green tea. MānukaDerMX leverages the properties of the Mānuka tree, recognized for its skin-benefiting qualities. These ingredients are formulated to target various skin concerns, such as hydration, elasticity, and protection against environmental stressors. It activates the skin’s natural defense mechanisms and promotes regeneration. Organic Bioactives enables cosmetic brands to develop skincare products that meet consumer demand for clean, ethical, and effective solutions.

5. Oquist Cosmetics

  • Founding Year: 2021
  • Employee Range: 2-10
  • Location: Latvia
  • Signal Strength: Weak
  • What they do: Oquist Cosmetics offers waterless, multifunctional products encased in reusable terracotta sculptures. The company formulates its skincare solutions using concentrated active ingredients that eliminate the need for water and preservatives to enhance potency and reduce environmental impact. Its products are crafted to serve multiple purposes, combining hydration, nourishment, and protection in a single application, which streamlines skincare routines while maximizing results. The company’s products, such as the 6-in-1 Anti Aging Serum and the 5-in-1 Avocado Oil Cleanser, leverage natural components to maintain skin vitality and microbiome balance. Terracotta packaging, part of the skinterior concept, reduces CO2 emissions and waste through its sustainable design. This approach supports environmental goals by decreasing packaging needs and carbon footprint. Consumers benefit from highly concentrated, preservative-free skincare solutions. Further, the packaging’s upcyclable nature further contributes to reducing waste.

6. Solawave

  • Founding Year: 2020
  • Employee Range: 11-50
  • Location: USA
  • Signal Strength: Weak
  • What they do: Solawave develops skincare tools that utilize light therapy technology to enhance skin health and appearance. The company’s devices combine red light therapy, microcurrents, therapeutic warmth, and facial massage to stimulate collagen production, reduce the appearance of fine lines, and improve skin texture. The devices target multiple skin concerns with a single device to increase effectiveness while minimizing time and effort. Its 4-in-1 Skincare Wand employs red light therapy to target fine lines, wrinkles, and blemishes while increasing serum absorption. The Wrinkle Retreat Light Therapy Face Mask stimulates collagen production, improves firmness and elasticity, and enhances skin’s overall radiance. Solawave creates accessible, science-backed skincare solutions to achieve healthier, more radiant skin without invasive procedures or expensive treatments.

7. Biotix

  • Founding Year: 2021
  • Employee Range: 2-10
  • Location: UK
  • Signal Strength: Medium Strong
  • What they do: Biotix develops an AI platform that analyzes biological and skin microbiome data to drive ingredient discovery for skincare formulations. The platform integrates machine learning with biological datasets to identify bioactive compounds that support skin health and microbiome balance. It processes large data volumes to predict ingredient efficacy and safety, enabling precise formulation development. The company’s technology, including its Probix ingredient, enhances natural skin functions by interacting with the skin’s microbiota. Biotix provides data-driven insights to advance the cosmetic industry, offering scientifically backed skincare solutions focused on microbiome health.

8. IQONIC.AI

  • Founding Year: 2021
  • Employee Range: 11-50
  • Location: Germany
  • Signal Strength: Very Strong
  • What they do: IQONIC.AI provides AI-driven skin and hair analysis software for brands, retailers, and institutes to enhance personalized skincare and haircare solutions. The software uses deep learning algorithms to assess skin and hair characteristics, including hydration, texture, pigmentation, and hair density. It offers data-driven insights to enable professionals to recommend targeted treatments and products tailored to individual needs. The key features include a user-friendly interface, easy integration with existing platforms, and real-time analysis. IQONIC.AI provides the beauty industry with advanced AI tools that enhance personalization, customer engagement, and product development efficiency.

9. Trufacial

  • Founding Year: 2023
  • Employee Range: 11-50
  • Location: USA
  • Signal Strength: Medium Strong
  • What they do: Trufacial manufactures a skin rejuvenation device for home use to offer advanced facial treatments without the need for clinic visits. The device integrates multiple skincare technologies, including microdermabrasion, LED light therapy, and microcurrent stimulation, to exfoliate, tighten, and rejuvenate the skin. Its customizable treatment modes address skin concerns like fine lines, uneven texture, and hyperpigmentation by promoting collagen production and cellular turnover. Trufacial’s device supports a three-step process for refreshing, restoring, and renewing the skin to provide skincare solutions for users seeking personalized treatments at home.

10. SkinChange.AI

  • Founding Year: 2022
  • Employee Range: 2-10
  • Location: Denmark
  • Signal Strength: Strong
  • What they do: SkinChange.AI offers an app that uses AI to detect early skin changes that enable proactive skin health management. The app applies advanced image recognition and machine learning algorithms to analyze user-uploaded photos to track subtle variations in moles, spots, and lesions over time. It generates detailed reports on detected changes, provides risk assessments, and offers personalized recommendations, such as consulting a dermatologist. The company features include a user-friendly interface, real-time monitoring, and high-precision detection, all while ensuring data privacy and security. SkinChange.AI supports individuals in tracking skin changes and enhances early detection, complementing regular medical screenings with convenient, ongoing monitoring.

Quick Tip to Find New Skincare Companies

Utilizing a SaaS platform like the Discovery Platform for identifying new skincare companies provides significant benefits compared to traditional scouting methods:

  • Streamlined Efficiency: The Discovery Platform offers advanced tools that streamline the scouting process. It replaces your hours of conventional desk research, saving time and resources in identifying skincare innovations.
  • Access to Real-time Insights: Gain a competitive edge with up-to-date information on the latest trends in the skincare industry. The platform keeps you informed with near real-time updates on emerging skincare companies and news, enabling you to make swift and informed decisions.
  • Tailored Exploration: Customize your search to focus on specific niches within the skincare sector, such as skin change detection apps, LED facial treatment devices, or waterless multifunctional skincare. The platform’s diverse filtering options allow you to target your scouting efforts precisely, ensuring that you find the most relevant and groundbreaking companies in the field.

Ready to Explore All New Skincare Startups?

This overview highlights just a few skincare solutions from all 6.5K+ new companies currently covered by the Discovery Platform. To explore them all, book a personalized demo or download one of our free Industry Innovation Reports for a quick overview. We’re looking to collaborate with knowledgeable insiders to enhance our analysis of startups and tech trends. Join us!