Staying ahead of the technology curve means strengthening our society. That is why we give you data-driven innovation insights. This time, you get to discover 5 hand-picked startups advancing body positivity.
Global Startup Heat Map highlights 5 Top Startups Advancing Body Positivity out of 415
The insights of this data-driven analysis are derived from the Big Data & Artificial Intelligence-powered StartUs Insights Discovery Platform, covering 2.093.000+ startups & scaleups globally. The platform gives you an exhaustive overview of emerging technologies & relevant startups within a specific field in just a few clicks.
The Global Startup Heat Map below reveals the distribution of the 415 exemplary startups & scaleups we analyzed for this research. Further, it highlights 5 startups that we hand-picked based on criteria such as founding year, location, funding raised, and more. You get to explore the solutions of these 5 startups & scaleups in this report. For insights on the other 410 solutions advancing body positivity, get in touch.
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CurvesConnect develops a Dating Application for Plus Size Individuals
Plus size individuals sometimes struggle to find a partner due to the social stigma attached with having a few extra pounds. Even though there are plenty of online dating applications, most of them do not work out for these people as they are often overlooked by other users. To tackle this issue, tech startups are developing dating applications specially designed for plus-size individuals.
US-based startup CurvesConnect develops an online dating application exclusively for people who identify as curvy or plus size. The application is free to use and interested individuals sign in with their details including ZIP code, email, age, and their preference in a partner. The app also allows users to share their successful dating stories in their blog section to boost the morale of other plus-size individuals who are yet to find a partner.
FusionBra utilizes 3D Scanning & Printing to produce Customized Lingerie
A lot of women have to wear ill-fitted bras as conventional sizes do not work out for them because they have asymmetrical breasts, for example. As a result, keeping in mind the comfort of women, lingerie startups are utilizing 3D scanning and printing technology to take accurate measurements, replicate the natural breasts’ shape, and produce customized bras that offer a much better fit.
FusionBra is a French startup that uses 3D scanning and printing to make custom-fit lingerie, namely bras for women. Users scan their breasts with the BreastID application. The algorithm then analyzes these measurements to design and construct the under-fits or the breast support materials utilizing 3D printing technology. These under-fits are customized for each breast to offer better fit, support, and comfort. Moreover, the bras have 8 grades for adjusting to the customers’ breasts volume during their menstrual cycles. Additionally, the fabric for the bras is made from 75% recycled plastic bottles, thus, promoting sustainability.
3DLOOK develops an AI-Powered Body Measurement Mobile Application
The apparel industry usually follows a set of standardized sizes, which are not the best options for people who fall out of these standard sizes. Hence, these consumers are often not satisfied with the garments’ fit. Addressing this problem, tech companies are deploying Artificial Intelligence to understand various body shapes better and offer customized clothing, leading to improved customer satisfaction.
Ukrainian startup 3DLOOK uses AI to process and accurately measure the human body from a couple of digital photos. The solution’s algorithms detect the dressed human body on photos while neural networks determine landmarks, thus producing a set of probability maps. It uses machine learning and 3D matching to build a unique 3D model of each scanned customer based on detected landmarks. The startup’s products Mobile Tailor, YourFit, and Uniform Pro enable a simple exchange of measurement and shape data between businesses like eCommerce and uniform manufacturers, and customers. Thus, optimizing processes, cutting costs, and delivering better shopping experiences.
WaveLength provides a Body Positive Approach to Weight Loss
People outside the spectrum of so-called normal measurements tend to feel underconfident in their bodies. As a result, they are more likely to develop eating disorders such as bulimia and anorexia. To resolve this issue, startups are offering online platforms that help these individuals cope with eating disorders and feel confident in their own skin through lessons on food psychology, nutrition guidance, and therapy.
US-based startup WaveLength provides a mobile application that consists of an audio platform taking a body-positive approach to weight loss, based on research in food psychology, nutrition, addiction, neuroscience, and behavioral therapy. The app gives users more information on the science and psychology behind their eating choices, suggests healthy habits, and offers nutrition support, e.g. which foods are best for their physical and mental health. Through daily audio lessons, this solution reduces cravings, stops overeating, and improves users’ outlook towards their bodies.
The Wellness Insider offers an Online Platform to promote Body Confidence
Sometimes, people find it difficult to accept their own bodies. This can lead to serious physical and mental ailments, including depression and eating disorders. While seeking professional therapy is a good option, many people are hesitant. Therefore, startups are offering online platforms where these individuals can share their stories and gain inspiration from fellow members and experts who help to address these issues.
The Wellness Insider is a Singaporean startup that offers an online platform to promote body confidence through expert opinions and products and services that promote body positivity and fitness. This includes products like healthy instant noodles made from groundnuts and services such as workout tips from professional trainers. Experts in the field of nutrition, psychology, addiction, among others, explain the importance of body positivity and suggest ways to cope up with a negative body image, mostly in the form of blogs. Members of the community also share their journeys of body acceptance to motivate others who are not there yet.
Discover more Startups
Startups such as the examples highlighted in this report focus on CSR, secure IDs as well as sustainability. While all of these technologies play a major role in advancing our society, they only represent the tip of the iceberg. To explore more technologies, simply get in touch to let us look into your areas of interest. For a more general overview, you can download one of our free Industry Innovation Reports to save your time and improve strategic decision-making.
