Staying ahead of the technology curve means strengthening your competitive advantage. That is why we give you data-driven innovation insights into the media sector. This time, you get to discover 5 hand-picked startups providing social media analytics.
Out of 1 330, the Global Startup Heat Map highlights 5 Top Startups enabling Social Media Analytics
The insights of this data-driven analysis are derived from the Big Data & Artificial Intelligence (AI)-powered StartUs Insights Discovery Platform, covering 2 093 000+ startups & scaleups globally. The platform gives you an exhaustive overview of emerging technologies & relevant startups within a specific field in just a few clicks.
The Global Startup Heat Map below reveals the distribution of the 1 330 exemplary startups & scaleups we analyzed for this research. Further, it highlights 5 startups that we hand-picked based on criteria such as founding year, location, funding raised, and more. You get to explore the solutions of these 5 startups & scaleups in this report. For insights on the other 1 325 startups enabling social media analytics, get in touch with us.
Catalytics Datum provides Retail Analytics
Founding Year: 2016
Location: Bangalore, India
Industries: Retail, Logistic, FMCG
Partner for Business Intelligence as a Service (BIaaS)
Indian startup Catalytics Datum offers social media analytics for retail. The startup’s solution allows companies to leverage business insights with social media analytics, by actively tuning into the clientele’s digital impressions and affinity. It offers customer satisfaction and net promoter score analytics. Further, it allows for topic modeling, competitor benchmarking, and loyalty management. With these services, retail companies gain the ability to optimize and maximize the brand revenue.
NeenerAnalytics enables Credit Default Prediction
Founding Year: 2017
Location: Sunnyvale, US
Industries: FinTech, Real Estate
Collaborate for Product Leasing, Tenant Management
US-based startup NeenerAnalytics provides default prediction and rejection correction for banks and money lending entities. The startup analyzes social media profiles and patterns to accurately predict the credibility of individuals. Through specific individual risk outcomes analysis, the startup provides default prediction, optimizing the ratio of acceptance to rejection of profiles. The startup also enables transactor prediction for analyzing whether an individual pays back the loan before time or lets it fully amortize. Additional services include risk alignment and resiliency assessment of applicants.
Astroscreen tackles Social Media Crimes
Founding Year: 2018
Location: London, UK
Industries: Military Tech, Open-source Intelligence
Reach out for Counter-Terrorism Measures
UK-based startup Astroscreen develops social media analytics to predict and prevent acts of terrorism and crime. The startup’s machine learning (ML) algorithms provide fake account and bot detection by analyzing new botnets when they arrive on dark web marketplaces. Through coordinated activity detection by analysis of message boards on social media, the startup picks up on acts leading to violence. Instead of analyzing collective anomalies like spam, the startup observes contextual anomalies, allowing it to act on disinformation attacks. Finally, through authorship attribution detection, the startup analyzes whether a single person is behind the information being spread through multiple accounts or profiles.
Kazee advances Business-to-Business (B2B) Marketing
Founding Year: 2016
Location: Bandung, Indonesia
Industries: Finance, Media, Real Estate
Work with Kazee for Sentiment Analysis, Competitor Insights
Indonesian startup Kazee develops social media analytics to provide marketing strategies for B2B companies. The solution features a dashboard that provides all insights and recommendations. With sentiment analysis, businesses gauge the public opinion of their brands and products. Additionally, the startup provides monitoring on accounts, hashtags, and keywords. With the information the solution provides, businesses gain the ability to mold and increase brand awareness, while updating on competitor popularity, strategies, and campaigns. Further, customer insights allow businesses to understand which aspects of the business increase positive digital footfall.
ViralStat offers Cross-Platform Analytics
Founding Year: 2017
Location: Wroclaw, Poland
Industries: Marketing, Entertainment
Partner for Social Video Intelligence, Content Discovery
Polish startup ViralStat offers social media analytics to increase audience engagement. The startup’s solution generates in-depth information about a content creator’s audience, including location and content consumption. Users gain insight into which pieces of content resonate with audiences, on which platform, and across profiles or channels. The startup analyzes public databases of other creators to recommend audience preferences. Through a dashboard, the startup provides performance indicators and metrics to ensure that the creator optimizes viewership. Further, users gain insights into social campaigns and strategies of competitors along with alerts on emerging trends and creators.
Discover more Media Startups
Startups such as the examples highlighted in this report focus on subscription monetization, disinformation, and social commerce. While all of these technologies play a major role in advancing social media analytics, they only represent the tip of the iceberg. To explore more social media analytics technologies, simply get in touch and let us look into your areas of interest. For a more general overview, you can download one of our free Industry Innovation Reports to save your time and improve strategic decision-making.