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5 Top Electronic Article Surveillance Solutions impacting Retail Businesses

Curious about new technological advancements in the retail industry? Explore our analysis of 1 114 global startups & scaleups and learn how their electronic article surveillance solutions impact your business!

Staying ahead of the technology curve means strengthening your competitive advantage. That is why we give you data-driven innovation insights into the retail industry. This time, you get to discover 5 hand-picked electronic article surveillance (EAS) solutions impacting retail businesses.

Global Startup Heat Map highlights 5 Top Electronic Article Surveillance Solutions impacting Retail Businesses out of 1 114

The insights of this data-driven analysis are derived from the Big Data & Artificial Intelligence-powered StartUs Insights Discovery Platform, covering 2 093 000+ startups & scaleups globally. The platform gives you an exhaustive overview of emerging technologies & relevant startups within a specific field in just a few clicks.

The Global Startup Heat Map below reveals the distribution of the 1 114 exemplary startups & scaleups we analyzed for this research. Further, it highlights 5 retail startups that we hand-picked based on criteria such as founding year, location, funding raised, and more. You get to explore the solutions of these 5 startups & scaleups in this report. For insights on the other 1 109 electronic article surveillance solutions for retail businesses, get in touch.

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Product Protection Solutions provides Loss Prevention Solutions

Meat is among the most commonly stolen food products from supermarkets globally that results in substantial monetary losses. Typically, in causes of meat theft, the products that are targeted are premium and high-value cuts that are sold on black markets. To prevent this, startups are creating security solutions specifically to identify the patterns in meat theft and prevent them.

US-based startup Product Protection Solutions creates electronic article surveillance and radio-frequency identification (RFID) systems to prevent theft. Its range of supermarket anti-theft solutions includes labels, tags, pins, alarming wraps, cable locks, and intelligent fixtures. The startup’s Keepsafe tags work with an intelligent article surveillance system to recognize merchandise as well as stop shoplifters and potential thieves. The tags find applications in supermarkets and retail stores.

rapitag manufactures Internet of Things (IoT) Smart Tags

According to research, food and beverages are among the top commodities stolen, followed by electronics and other consumer products. Besides, beverages are among the top shoplifted items at grocery stores, which contribute to stock shortages and lower revenue. Likewise, products are also stolen during warehousing which when combined with storefront and transit theft becomes detrimental to meeting demand and artificially inflates pricing. This is why startups are developing electronic article surveillance devices specifically to protect items such as beverage bottles, clothes, and boxes, among others.

German startup rapitag creates IoT-based smart tags to aid in the digital transformation of stores and their security. The startup’s patented smart tags feature high levels of anti-theft security through product tracking using Bluetooth low energy (BLE), EAS, and RFID. The smart tags, which work on bottles, apparel, and boxes, need to be scanned once by a customer to make a purchase and then remove the tag with a single click. The security solution enables digital services at retail stores, thereby offering the benefits of eCommerce at conventional brick-and-mortar marketplaces.

Zliide develops Smart Tags

An increasing number of stores are adopting retail 4.0 technologies such as unmanned and self-checkout stores. This presents challenges for product security devices as they need to be effective in deterring theft while being simple enough for customers to remove it themselves. To overcome these challenges, startups are providing smart tags that interact with apps on the customer’s smartphone to disable them upon purchase.

Danish startup Zliide develops smart tags for self-checkout at retail clothing stores. By scanning the tag, customers are able to view brand and product info, such as item pictures, videos, and more, before deciding on their purchase. Once the purchase is completed, the customer clicks on the unlocked tag to remove them from the product. Zlidde’s smart tags also assist stores managers to analyze their customers’ journey, purchase decisions, and overall performance.

LuxTag creates Security Tags

One of the factors limiting the widespread adoption of digital security solutions for packaging is the vulnerability of wireless communication. However, unlike other communication technologies, near-field communication (NFC) provides a higher level of security as its hardware chips are less susceptible to cloning or breaches. As a result, startups are creating smart tags with NFC communication for retail applications.

Malaysian startup LuxTag develops a smart tag solution that uses blockchain, distributed ledgers, and IoT. LuxTag-SUN is a secure and scalable software-as-a-service (SaaS) platform that verifies the authenticity of NTAG 424 DNA NFC tags. Each tag has a unique identifier and Advanced Encryption Standard (AES) key that sends a one-time link through a smartphone. The server then checks the cryptographic signature in the URL and returns the result instantly. This allows retailers to maintain high product security while also gaining real-time insights for fast-moving consumer goods (FMCG) applications.

Hague Australia creates Printed Anti-Theft Labels

Anti-theft labels offer a high level of protection for packaging such as envelopes, boxes, bottles, and cartons. Labels are a popular form of anti-theft protection due to their size, ease of applicability and are attachable directly to surfaces of packages irrespective of their shape. Additionally, soft labels are more cost-effective compared to other security measures and devices, which is why startups are providing secure labels featuring holograms and security inks, among others.

Australian startup Hague Australia provides high-security solutions for a range of applications. The startup’s solutions include secure labels that feature sophisticated holographic designs and originations, specialist inks, as well as tamper-evident seals. Moreover, the labels are customizable based on security requirements and specifications while also offering a wide range of finishes. These solutions enable retailers and manufacturers to protect their products and identify article theft before they occur.

Discover more Retail Startups

Retail startups such as the examples highlighted in this report focus on printed labels, smart tags, and footfall analysis. While all of these technologies play a major role in advancing the retail industry, they only represent the tip of the iceberg. To explore more retail technologies, simply get in touch to let us look into your areas of interest. For a more general overview, you can download our free Retail Innovation Report to save your time and improve strategic decision-making.

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