This article profiles 10 new energy trading solutions advancing power distribution by increasing access to electricity. These firms specialize in renewable energy and battery trading, utilizing AI for weather-dependent strategies, carbon-free grid operations, and more. Some are innovating in tokenizing energy projects and automating auction strategy management. Others enhance electricity trading using AI to improve market efficiency. Each company leverages technology to enhance efficiency, precision, and sustainability in energy trading. If you find a mistake or missing information, tell us!
The report was last updated in January 2025.
Key Takeaways
Drawing insights from the Big Data & AI-powered StartUs Insights Discovery Platform that provides data on over 4.7+ million emerging companies globally, we explore the evolving landscape of the energy industry. This sector is marked by key trends and a substantial workforce, shaping its future. Here are some key insights at a glance:
- Current Energy Trading Trends: Some of the major trends impacting the energy trading industry are internet of energy, energy storage, distributed energy resources (DERs), demand side management, and quantum computing.
- Energy Trading Sector Stats: The sector comprises 1100+ organizations worldwide. Out of these, 280+ new energy trading companies were founded in the last five years, with 2020 as the average founding year. On average, each of these companies employs about 16 people. Moreover, the average funding received by these 280+ new companies per round in the same span is USD 25.5 million.
The energy trading market is set to grow to USD 12.4 billion in 2030 at a compound annual growth rate (CAGR) of 7.4%.
- 10 New Energy Trading Solutions to Watch:
- Virtus Resources – Automated Physical Energy Logistics
- Jua.ai – AI-led Weather-dependent Energy Trading
- GreenPowerHub – Renewable Energy Certificate Trading
- Granular Energy – Clean Energy Trading
- 4D-Energy – Energy Exchange Transaction Automation
- Voltreum – Blockchain-based Energy Price Optimization
- Energy Tokens – Energy Asset Tokenization
- Gideon One – Day Ahead & Intraday Energy Trading
- CEEX – AI-based Energy and Grid Optimization
- Nabla Analytics – Renewable Energy Trading as a Service
Discover 10 out of 280+ Emerging Energy Trading Solutions
In this section, we spotlight the best energy trading solutions advancing the industry with emerging technologies. These companies focus on renewable energy, battery trading, weather-dependent trading strategies, and carbon-free grid solutions, among others. Discover how these firms are transforming energy commerce with their innovative approaches.
Note on Signal Strength
One of the unique metrics we feature for each company is Signal Strength, a proprietary data point generated by our Discovery Platform. It gauges the extent to which a company’s influence has permeated the global ecosystem of startups, scaleups, and emerging companies. This proprietary metric serves as a valuable guidepost for understanding a company’s standing in the broader market landscape.
1. Virtus Resources
- Founding Year: 2023
- Employee Range: 11-50
- Location: Switzerland
- Signal Strength: Medium Strong
Virtus Resources optimizes the global energy supply chain, focusing on renewable and low-carbon sources. It offers an artificial general intelligence (AGI) solution that autonomously manages and distributes energy. This minimizes manual errors while improving operational safety and efficiency.
The company’s technology also utilizes a proprietary digital twin, Global Energy Model (GEM), to track and forecast physical energy flows, ensuring a balanced supply and demand.
2. Jua.ai
- Founding Year: 2022
- Employee Range: 11-50
- Location: Switzerland
- Signal Strength: Very Strong
- Funding: USD 16 million
Jua.ai utilizes an AI-powered large physics model to provide accurate weather predictions for energy trading. It processes millions of primary data points to forecast weather with high precision up to 16 days in advance.
This solution enables energy traders to anticipate and react to weather-related fluctuations in energy supply and demand, such as wind ramps or significant temperature changes. Jua.ai thus allows energy companies to optimize power and demand forecasting.
Jua AI additionally raised USD 16 million for the climate and weather generative AI model.
3. GreenPowerHub
- Founding Year: 2019
- Employee Range: 11-50
- Location: Norway
- Signal Strength: Very Strong
GreenPowerHub facilitates the trading of renewable energy certificates and guarantees of origin such as EECS, I-RECS, RECs, UK REGO, and Elcerts. This streamlines transactions across a global renewable energy network.
The company provides a platform that allows members to monitor the market in real time, place trading interests, and engage with a network of over 300 companies trading in renewables. It also supports transparent and electronic signing processes to finalize trades swiftly and securely.
Consequently, GreenPowerHub enables energy producers, traders, and corporate buyers to improve their green energy procurement and trading strategies.
4. Granular Energy
- Founding Year: 2021
- Employee Range: 11-50
- Location: France
- Signal Strength: Very Strong
Granular Energy develops a platform to streamline clean energy management and trading. It equips utilities and energy professionals with tools to efficiently manage energy attribute certificates and deliver transparent, green energy offerings.
The platform enhances operational efficiencies and cost savings by automating certificate management, optimizing sourcing and trading, and centralizing portfolio management. This reduces manual efforts and risks while improving resource allocation. It also engages customers with transparent, certified, and audited reports, aiding in Scope 2 emissions reporting.
5. 4D-Energy
- Founding Year: 2020
- Employee Range: 2-10
- Location: Germany
- Signal Strength: Very Strong
4D-Energy integrates AI-based intelligent automation in electricity trading to optimize energy storage management and automate transactions on energy exchanges.
This system allows companies to maximize energy storage by buying energy during high supply and selling during high demand, enhancing profitability. It also has access to the EPEX Spot (an exchange for the power spot market) to simplify trade. This approach addresses the challenge of volatility in renewable energy and ensures efficient integration of renewables into the grid.
4D-Energy thus enables large-scale energy storage facilities to significantly increase yields.
6. Voltreum
- Founding Year: 2022
- Employee Range: 11-50
- Location: India
- Signal Strength: Medium
Voltreum provides a blockchain-enabled platform that enhances autonomy in energy saving, sharing, and trading. This platform allows individuals to control their energy transactions to ensure optimal pricing of renewable resources.
Voltreum’s technology connects personal renewable energy grids with community and central grids to improve transmission efficiency. It also delivers fair pricing and reduces reliance on fossil fuel-based grids.
The company, in this way, democratizes the grid through decentralized grids, promoting self-sufficiency and reliability in power supply.
7. Energy Tokens
- Founding Year: 2019
- Employee Range: 11-50
- Location: USA
- Signal Strength: Medium
Energy Tokens develops a permission-based blockchain platform for trading energy assets. This creates a liquid market for traditionally illiquid assets, enabling more accessible investment opportunities.
The company also ensures reliable and efficient transaction execution while maintaining a secure authentication system for user data protection. Further, the platform utilizes AI to enhance energy production efficiency and incorporates thorough data analysis to verify and monitor energy projects.
This enables asset owners and fundraisers to tokenize renewable and carbon-based energy assets to promote a diversified and inclusive investment landscape.
8. Gideon One
- Founding Year: 2022
- Employee Range: 11-50
- Location: Thailand
- Signal Strength: Strong
Gideon One offers a free electricity trading platform. It streamlines electricity trading through data acquisition from meters while improving transparency and security using blockchain. This ensures all trades are recorded and allows for the verification of historical data, preventing fraudulent activities.
The platform offers real-time monitoring of energy production and consumption directly from connected meters and generates monthly electricity bills. Its intelligent trading system also includes day-ahead and intraday trading to match trades and prices with market mechanisms, minimizing wasted energy with a re-matching system.
9. CEEX
- Founding Year: 2022
- Employee Range: 2-10
- Location: Switzerland
- Signal Strength: Medium Strong
CEEX designed an AI solution for distribution system operation (DSOS). The AI-backed trading solution enables local energy communities (LEGs) to autonomously trade energy in real-time. The solution further provides AI-based photovoltaic (PV) production, energy flow management, and flexibility management.
The solution ensures grid efficiency, and energy efficiency, along with ensuring sustainability of local and decentralized energy market.
10. Nabla Analytics
- Founding Year: 2019
- Employee Range: 2-10
- Location: Sweden
- Signal Strength: Very Strong
Nabla Analytics optimizes renewable energy and battery trading using advanced algorithms. The company’s trading as a service (TaaS) platform optimizes energy portfolios by automating trades based on advanced forecasts for wind and solar.
The platform further enhances asset optimization by providing real-time market intelligence and data-driven decision-making. It leverages machine learning to increase profit and reduce risk in energy trading. This maximizes the performance of energy assets.
Ready to Explore All New Energy Trading Solutions?
This overview highlights just a few energy trading solutions from 280+ new companies currently covered by the Discovery Platform. To explore them all, book a personalized demo or download our free Energy Innovation Report for a quick overview.
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