Cryptocurrency Outlook 2024: Industry Data & Innovation Insights

The cryptocurrency industry is growing, driven by technological advancements in blockchain and increasing mainstream adoption. This cryptocurrency outlook explores key market data as well as areas of innovation and their implications for industries and companies worldwide.

The 2024 Cryptocurrency Outlook examines a changing and progressing landscape of digital currencies and blockchain technology. This detailed analysis looks into current trends, notable participants, and key innovations that influence the industry’s future. With cryptocurrencies becoming more commonly accepted and merging with various sectors, the report offers an understanding of the elements promoting expansion, investment behaviors, and the growing impact of decentralized applications.

This cryptocurrency report serves as a reference for stakeholders within the industry, investors, policymakers, and economic analysts, providing a snapshot of the industry’s health to map its trajectory for innovation and growth in the coming years.

StartUs Insights Cryptocurrency Outlook 2024


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Executive Summary: Crypto Report 2024

This report is created using data obtained from the Big Data and AI-powered StartUs Insights Discovery Platform, covering more than 4.7 million global companies, as well as 20K+ technologies and emerging trends. We also analyzed a sample of 3200+ cryptocurrency startups developing innovative solutions to present five examples from emerging cryptocurrency industry trends.

  • Industry Growth Overview: The cryptocurrency market outlook shows an industry with a 29.42% annual trend growth rate, covering more than 44000 companies.
  • Manpower & Employment Growth: The industry employs 1.4 million individuals worldwide, with an addition of over 176000 employees in the last year. This indicates its growing influence and job opportunities.
  • Patents & Grants: The sector’s innovation is demonstrated by over 12100 patents and more than 1800 grants, indicating solid support and interest in creating new technologies and solutions.
  • Global Footprint: The industry has a global presence, with leading country hubs in the US, UK, India, Canada, and Australia, and main city hubs like London, New York City, Singapore, San Francisco, and Dubai.
  • Investment Landscape: Investment activity is steady, with an average investment value of USD 19.8 million per round, involving over 4300 investors and more than 15000 funding rounds, benefiting over 6600 companies.
  • Top Investors: The industry’s investors include Andreessen Horowitz, Tiger Global Management, Paradigm, and more. The total investment value of the top investors is over USD 11 billion.
  • Startup Ecosystem: Five startups, ShoppleVerse (web3 e-commerce marketplace), CapFi (crypto cloud infrastructure), TokenScope (cryptocurrency risk assessment), WhalesHeaven (P2P cross-chain trading), and Binam (social cryptotrading), demonstrate the sector’s worldwide reach and entrepreneurial culture.
  • Recommendations for Stakeholders: Developers and technology companies should concentrate on improving blockchain scalability, security features, and user experience while advocating for transparency in their projects. Regulatory bodies and governments should create clear, balanced regulations that safeguard consumers and promote innovation, fostering global cooperation and standardization. Governments should also explore Blockchain technology to protect critical infrastructure. Also, financial institutions should incorporate cryptocurrency services and investigate new security measures to secure digital assets.

Explore the Data-driven Crypto Outlook for 2024

The Cryptocurrency Report 2024 uses data from the Discovery Platform and encapsulates the key metrics that underline the sector’s dynamic growth and innovation. The heatmap presents the growth and distribution of the cryptocurrency industry, focusing on key data points. Our database includes 3290 startups out of more than 44000 companies, suggesting an active and growing sector. The industry saw growth over the past year, backed by over 12100 patents and 1800 grants, indicating considerable innovation and investment.

On a global scale, the industry employs 1.4 million people, with an employee growth of over 176,000 in the last year. The top five country hubs contributing to this growth are the US, UK, India, Canada, and Australia. City hubs such as London, New York City, Singapore, San Francisco, and Dubai play a crucial role in shaping the industry’s landscape. This data highlights the global presence and development of the cryptocurrency sector.

What data is used to create this cryptocurrency report?

Based on the data provided by our Discovery Platform, we observe that the cryptocurrency industry ranks among the top 5% in the following categories relative to all 20K topics in our database. These categories provide a comprehensive overview of the industry’s key metrics and inform the short-term future direction of the industry.

  • News Coverage & Publications: The cryptocurrency industry has been featured in numerous news articles and publications, with over 246000 publications in the past year.
  • Funding Rounds: Our database contains information on more than 15000 funding rounds. This indicates active investment activity in the cryptocurrency sector.
  • Manpower: The industry employs over 1.4 million people worldwide, with an addition of over 176000 new employees in the past year.
  • Patents: The cryptocurrency industry’s innovation is shown by over 12100 patents.
  • Grants: The sector has also received over 1800 grants, showing considerable support and interest.
  • Yearly Global Search Growth: The yearly global search growth for cryptocurrency is at 119.19%, indicating a rise in public interest and engagement.
  • and more. Book a demo to explore all the data points used to create this cryptocurrency report.

A Snapshot of the Global Cryptocurrency Industry

The cryptocurrency industry demonstrates growth and considerable investment activity, marking its presence in the global market. With a workforce of 1.4 million, the industry added over 176000 employees in the previous year, indicating its growing influence. With more than 44000 companies, the sector is broad and varied, encouraging innovation and competition.

Explore the Funding Landscape of the Cryptocurrency Industry

Investment in the cryptocurrency industry is steady, with an average investment value of USD 19.8 million per round. The industry has drawn over 4300 investors who have closed more than 15000 funding rounds. This investment activity highlights the confidence and interest in the potential of cryptocurrency ventures. Moreover, over 6600 companies have gained from these investments, showing an impact across the sector.

Who is Investing in Cryptocurrency?

Investors in the cryptocurrency industry have collectively invested more than USD 11 billion, indicating their role in the sector’s growth and innovation.

Explore the key trends in the cryptocurrency landscape along with the firmographic data:

  • Non-fungible tokens (NFTs) trend includes over 20300 companies. This sector employs 548000+ individuals. In the past year, the industry added 93100 new employees. The annual trend growth rate for NFTs is 43.65%.
  • The decentralized finance (DeFi) trend is represented by 9641 companies. This sector employs 208400 individuals, with 43800 new employees joining in the last year. The annual trend growth rate for DeFi solutions is 57.79%.
  • Central Bank digital currency (CBDC) trend encompasses 319 companies. The sector employs 25400 individuals, with an addition of 3500 new employees in the last year. Further, the annual trend growth rate for CBDCs is 95.55%.

5 Top Examples from 3200+ Innovative Cryptocurrency Startups

The five innovative startups showcased below are picked based on data including the trend they operate within and their relevance, founding year, funding status, and more. Book a platform demo to find promising startups, emerging trends, or industry data specific to your company’s needs and objectives.

ShoppleVerse builds a Web3 E-commerce Marketplace

Nigerian startup ShoppleVerse develops a decentralized e-commerce platform. This platform, powered by blockchain technology, enables users to buy or sell goods. The medium of exchange in this marketplace is the listed cryptocurrencies. The startup leverages Web 3.0 technology and ensures a secure, fast, and transparent shopping experience. Further, the sellers also benefit from a one-click wallet connect payment system.

CapFi offers Crypto Cloud Infrastructure

Canadian startup CapFi provides a cloud infrastructure for cryptocurrency. This SaaS cloud-native solution scales with users, charging them based on transactions per second. The platform features a ledger that reconciles balances on every transaction, ensuring instant and accurate system reconciliation. It also includes a control feature that verifies account balances and margins before any transaction, providing a robust layer of risk management. The trade feature manages single and conditional trade execution across all asset classes, including crypto and digital assets. Further, the matching engine facilitates the matching of buy and sell orders for high-frequency, low-latency systems.

TokenScope enables Cryptocurrency Risk Assessment & Investigation

UAE-based startup TokenScope offers a platform for cryptocurrency risk assessment. It offers information about various risks associated with digital assets and cryptocurrency transactions. It also allows users to perform know-your-transaction (KYT) checks on any transaction or address. Further, TokenScope provides a tool for visualizing cryptocurrency objects and enables cryptocurrency analytics. This includes the identification of senders, recipients, and other counterparties on cryptocurrency objects.

WhalesHeaven facilitates P2P Cross-chain Trading

Estonian startup WhalesHeaven provides a decentralized platform for exchanging cryptocurrencies. The platform supports multiple cryptocurrency assets from different blockchains. The trades occur through a multi-signature mechanism, ensuring buyers and sellers retain full custody of their assets. WhalesHeaven also features a unique tool for creating private and public deals. This tool allows users to list deals on the platform, attracting potential buyers. The platform ensures secure and protected transactions, preventing unauthorized access to user funds.

Binam offers Social Crypto-trading & Investment

US-based startup Binam develops a social crypto trading platform. This platform enables investors to mirror successful traders’ real trades. This allows investors to choose one or several traders and set up automatic copying of their transactions. In addition, Binam offers a feature where investors subscribe to trading signals. This provides analytics of the traders they like, allowing them to make informed decisions.

Looking for Comprehensive Insights into Crypto Trends, Startups, or Technologies?

The cryptocurrency outlook for 2024 demonstrates growth and innovation, influenced by investments and increasing manpower. Trends such as decentralized applications, Layer 2 solutions, and Web3 cryptos indicate the sector’s attention to scalability, security, and user control. Book a platform demo to explore all 3200+ startups and scaleups, as well as all industry trends impacting cryptocurrency companies.


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