Our Innovation Analysts recently looked into emerging technologies and up-and-coming startups. As there is a large number of startups working on a wide variety of solutions, we want to share our insights with you. This time, we are taking a look at 5 promising natural ingredients-based product startups.
Heat Map: 5 Top Natural Ingredients-Based Product Startups
Using our StartUs Insights Platform, covering 1.116.000+ startups & emerging companies, we looked at innovation in the field of natural ingredients. For this research, we identified 479 relevant solutions and picked 5 to showcase below. These companies were chosen based on a data-driven startup scouting approach, taking into account factors such as location, founding year, and technology among others. Depending on your specific criteria, the top picks might look entirely different.
The Global Startup Heat Map below highlights 5 startups & emerging companies developing natural ingredient-based products. Moreover, the Heat Map reveals regions that observe a high startup activity and illustrates the geographic distribution of all 479 companies we analyzed for this specific topic.
MicroBELLA Cosmetics – Natural Ingredients-Based Facial Soap
Nowadays, consumer awareness is increasing across regions and people want cosmetics brands to be transparent about the ingredients and processes used in creating their products. Most off-the-shelf cosmetics products have chemicals in them that result in dermatitis, skin rashes, and irritation. For this reason, replacing synthetic chemicals with natural ingredients, minerals, and naturally occurring antioxidants eliminates these skin complications and enables better skincare.
The US-based startup MicroBELLA Cosmetics manufactures natural ingredients-based skincare products. By utilizing sea clay and activated charcoal, their facial soap helps clear impurities from the skin. The presence of sea kelp additionally enables the growth of beneficial bacteria, while the pumice acts as a natural exfoliant. The startup formulates its products without any fragrances, parabens, sulfates, or phthalates.
Life Bloom Organics – Hemp-Based Muscle Recovery
Bodies of athletes and sportspersons are much more likely to suffer from muscle injuries and ligament tears. The use of cannabidiol (CBD), a naturally-occurring ingredient in hemp, is known to reduce inflammation and spasms, as well as relieve pain. CBD also helps people sleep better at night, which is the most important time for muscles to recover and repair themselves.
The US-based startup Life Bloom Organics creates plant-based health and wellness products such as sprays, tablets, and topicals. Their patented Nano Hemp breaks down at a molecular level in water-based formulations and is added to the products. The startup offers sprays that enable swift muscle recovery and relief from sore muscles. Their products are also available as tablets, lotions, and balms.
Nutexa Ingredients – Vegetable Extracts For Nutraceuticals
General healthcare has been on the rise with more young people prioritizing a healthier lifestyle. Many people do not get all the necessary vitamins and minerals due to various dietary circumstances. Natural vegetable and fruit extracts are an alternative source of essential vitamins and minerals. Organizations are developing natural ingredients-based alternative solutions to overcome this obstacle in nutrition.
Spanish startup Nutexa Ingredients is a natural ingredients manufacturer. Nutexa extracts hydroxytyrosol, an antioxidant present in olives, that is used to treat bad cholesterol and regulate blood pressure. The startup also extracts bioactive components such as polyphenols and anthocyanin tannins from grapes for use in treatments for varicose veins. Due to their antioxidant and antibacterial properties, these extracts have use cases in the food industry for increasing the shelf life of various products.
InnovaNutra – Fruit Powders For Foods
Nutrition on the go is the name of the game in many people’s day to day lives these days. Healthy breakfast shakes or flavored protein shakes provide the necessary energy in terms of calories. Consequently, startups and emerging companies boost the personal healthcare industry with innovative solutions.
The US-based startup InnovaNutra develops bio-based encapsulation technology for food and medical applications. With the help of a proprietary process, the startup eliminates fruit sugars present in strawberries, blackberries, and blueberries, and many other fruits. The process includes the addition of antioxidants to the fruit powder to enhance the absorption of bioactives in the gut. These powders also find use as flavoring agents in food or beverages.
Mootral – Natural Feed Supplement For Cattle
Cattle contribute to a considerable portion of greenhouse gases as their digestive processes generate methane. Advancements in AgTech and BioTech are enabling companies to dive deeper into possible avenues to reduce methane production, and as a result reduce overall carbon footprint, from cattle farming.
Swiss startup Mootral is a natural feed supplement manufacturer. Mootral Ruminant, a natural feed supplement, enables the reduction of methane production in the digestive processes of cattle. This product is based on active compounds from garlic and flavonoids from citrus to inhibit the methanogen bacteria inside the rumen. Lab and farm testing results show a significant decrease in methane production without any compromise on cattle welfare and productivity.
What About The Other 474 Solutions?
While we believe data is key to creating insights it can be easy to be overwhelmed by it. Our ambition is to create a comprehensive overview and provide actionable innovation intelligence so you can achieve your goals faster. The 5 natural ingredients-based product startups showcased above are promising examples out of 479 we analyzed for this article. To identify the most relevant solutions based on your specific criteria, get in touch.